Realising Video Might Be the Future (And What That Means for Me)
TL;DR After experimenting with reels and repurposing content across multiple platforms, I started realising how important video may become for […]
Case Study
This section documents the process of building a real website from the ground up. Alongside the guides and tools discussed on this site, these posts share the practical experience of applying those ideas to a travel website project — including the decisions, experiments, and lessons learned along the way.
Repurposing Content Across Platforms (What Actually Happened)
TL;DR After starting short-form video, I began reposting the same content across multiple platforms including Facebook, Instagram, TikTok, and YouTube
Starting Reels After Almost Avoiding Them
TL;DR For a long time, I kept delaying short-form video because the idea felt overwhelming. Eventually, I stopped overthinking it
Evolving My Pinterest Style Without Starting Over
TL;DR As my Pinterest strategy evolved, I had to decide what to do with the large amount of existing pins
Redesigning My Pinterest Strategy for Better Discoverability
TL;DR After shifting my content strategy toward more accessible and beginner-friendly articles, I realised the Pinterest side of the site
Returning to the Blueprint (Without Losing the Soul of the Site)
TL;DR After realising my website had become too difficult for new readers to enter, I started returning to parts of
When I Realised My Website Was Too Difficult to Enter
TL;DR At one point, I realised my travel website had become too difficult for new readers to “enter”. I had
Creating Pinterest Pins for a Brand New Website
TL;DR After publishing the first articles, I created Pinterest pins to help drive traffic. This involved building a simple workflow
Writing the First Articles Without Overthinking Them
TL;DR Writing the first articles was more about building momentum than perfection. Instead of trying to get everything right, I
Planning My First Blog Posts (Before I Started Writing)
TL;DR Before writing my first articles, I planned which topics to cover based on both Pinterest and Google data. This